Areva Martin’s feature in Founded by Women explores how mission and purpose can — and should — sit at the heart of entrepreneurship. As a civil rights attorney, author, and founder, Martin demonstrates that success built on integrity and community impact is not only sustainable but transformative. Her work shows that when entrepreneurs anchor their ventures in social justice, equity, and inclusion, they create businesses that uplift both people and profit. Through her legal practice and advocacy, Martin is building a model for women founders who see entrepreneurship not just as a means to generate wealth, but as a platform to drive systemic change, empower others, and leave a legacy rooted in purpose.
